While high video resolution is an important component of the BluRay standard, three additional attributes of modern HD Video systems present opportunities for the design of new interactions around media. These attributes are: significant surplus storage capacity; support for BD-J, a specification of the Java ME XLets standard that allows disks to include software that creates dynamic behaviours; and network connectivity to allow devices to interact with one another remotely. While past research exists on television viewing, interactive television, and on-line gaming (Flynn, 2003; O'hara et al; 2007; Szentgyorgyi et al, 2008). , this research is only peripherally applicable to interactive HD Video devices. Past research in television viewing ignores how ownership of physical media content delivered by BluRay players, DVD players, and VCRs transforms the viewing experience. Television research has explored enriched viewing experiences, but typically views interaction as bounded by the physical household unit. Finally, on-line gaming research has explored networked audio-video experiences, but, unlike passive video content, the nature of on-line games frequently requires collaboration and interaction. This project will address the shortcomings of past research by delivering: 1) Ethnographic studies of the unique nature of physical media ownership and its impact on the viewing experience. 2) Participatory design artifacts and cultural probe results obtained from prototyping studies of new applications which overlay the video viewing experience and enhance the value of content ownership. 3) Case studies of applications bundled onto commercial BluRay disks (through support from Deluxe) and the use of these applications by real-world purchasers.
This project is focused around a research interest of Deluxe, specifically, how can companies like Deluxe add value to ownership of physical media. This is particularly pressing, as services such as Bittorrent can make video available for free through peer-to-peer file sharing.
This project has strong industry partnership. Within the next five years, systems designed by this research team can be incorporated into HD video disks by Deluxe during printing, can be delivered to purchasers, and studies of realistic deployments can be performed.
Flyunn, B. "Geography of the Digital Hearth", Information, Communication & Society, 6:4, pp. 551 - 576. 2003
O'Hara, K., Mitchell, A. S., and Vorbau, A. 2007. Consuming video on mobile devices. In Proceedings of the SIGCHI Conference on Human Factors in Computing Systems (San Jose, California, USA, April 28 - May 03, 2007). CHI '07. ACM, New York, NY, 857-866. 2007
Szentgyorgyi, C., Terry, M., and Lank, E. 2008. Renegade gaming: practices surrounding social use of the Nintendo DS handheld gaming system. In Proceeding of the Twenty-Sixth Annual SIGCHI Conference on Human Factors in Computing Systems (Florence, Italy, April 05 - 10, 2008). CHI '08. ACM, New York, NY, 1463-1472. 2008.